Frank Pepe Making Pizza

Frank Pepe Pizzeria Napoletana

Frank Pepe Pizzeria Napoletana

Here is some priceless video of Frank Pepe making pizza at Frank Pepe Pizzeria Napoletana, Wooster Street in New Haven, Connecticut. You can view step by simple step how he casually puts together a pizza. Simple, easy with the love of making an incredible pizza.

The Frank Pepe Pizza Box

The Frank Pepe Pizza Box

What I find most fascinating is the how casual he is while putting together his pizza.

The simplicity of the ingredients. The master is able to shape the pizza gently and deliberately.
There is no hesitation in his pizza making…

I do not know the origin of this video. It was posted on YouTube and I am just sharing it. Frank Pepe passed away in 1969 so this video was shot some time in the 50’s or -60’s.

The Pizza Crew at Frank Pepe's

The Pizza Crew at Frank Pepe’s

Just as a contrast, I present some video of pizza maing at Pepe’s. This is a video I created myself.

Here are some the pizzas that come out of the Pepe’s oven.

A fresh pizza at Pepe's

A fresh pizza at Pepe’s

Another great Pizza from Pepe's

Another great Pizza from Pepe’s

The Legendary Clam Pizza:

Pepe's Clam Pizza

Pepe’s Clam Pizza

Pizza, A Slice of American History Review

One day in the near future The Complete Encyclopedia of Pizza will be published. This distinguished work will contain at least 150 volumes and will explain in detail the impact pizza has had in America and the known universe.

There will be a volume on every type of pizza, including New Haven, New York, Chicago, California, Old Forge, Detroit and much more. Some volumes will be dedicated to those influential pizzaioli such as Frank Pepe, Salvatore Consiglio, Jonathan Goldsmith, John Arena, Peter Reinhart, Ike Sewell, Dom Demarco and Ed Ladue to mention but a few.

Until the Encyclopedia of Pizza is completed, you will be more than satisfied to discover Liz Barrett’s: Pizza, A Slice of American History. This volume covers numerous types of pizza in America, those persons who influenced the regional pizza and how the various styles developed.

As a student of pizza, I was somewhat skeptical how one book could explain the history of pizza in America and the various styles included. My fears were immediately laid to rest when I started reading the introduction by pizza activist, Scott Wiener.

Barrett discusses Neapolitan and New York style pizza. She opens with the history of pizza and the differences between AVPN, New York, Tomato Pie and New Haven Apizza (Ah-beets). Sprinkled throughout the book are sketches of pizza luminaries such as Penny Pollack (Everybody Loves Pizza), Mark Bello (Pizza A Casa), Roberto Caporuscio (Don Antonio by Starita), Peter Reinhart (American Pie) and Adam Kuban (Slice).

Each type of American pie is described and dissected. She covers Detroit, St. Louis, California, Sicilian and Grandma style pizzas. Barrett’s pizza knowledge is extensive and she has a unique gift to distill the information into delectable slices. As an added benefit recipes for most styles are included. This makes this a true hands on volume as the recipes can be replicated by the home pizza chef. You can learn not only the history of each type of pie but also how to make it with step by step instructions.

She even added to the knowledge base of pizza by describing Pizza Strips created by Rhode Island Italian bakeries and found throughout the “Ocean State”. These were slices of pizza I enjoyed growing up and have only found them in that region. The pictures included are a wonderful addition and fit in nicely with the character of the book. The images are impressive and create a brilliant visual history of pizza. You will discover some rarities which are true nuggets of the pizza saga.

For anyone who loves pizza, this book will fit nicely on your library shelf. Some of the topics are brushed over, but understanding the depth of the subject matter, that is not an issue. I would have liked to have seen a discussion on the strong influence of the Internet on Pizza, but maybe that can be included in a volume of the Complete Encyclopedia of Pizza.

This is a well written book for anyone who ever held a slice. Grab your own copy, and discover the wonders of “a magical little disk that makes things happen”. You will encounter with this book how pizza is very much a part of the fabric of America. Pizza, is A Slice of American History.

Claim your own copy, right here: Pizza, A Slice of American History

The History of Pepe’s Pizzeria Napoletana

Pepe's Clam Pizza

Pepe's Clam Pizza

Frank Pepe Sign
The Famous Frank Pepe Sign on Wooster Street

 

From Gary Bimonte, Frank Pepe’s grandson, we are pleased to share the real history of Fank Pepe’s:

 

Frank Pepe Pizzeria Napoletana

 

is one of the oldest and best-known pizzerias in the United States. Known locally as Pepe’s, is has its Original Location in the Wooster Square neighborhood of New Haven, CT, as well as stores in Fairfield, Manchester and Danbury CT, Yonkers, NY., and Mohegan Sun Casino in Uncasville, Connecticut.

Frank Pepe Pizzeria was founded in 1925 by Frank Pepe (b. April 15, 1893 d. September 6, 1969). Born in the town of Maiori, on the Amalfi coast, southwest of Naples, Frank Pepe was the quintessential Italian immigrant. Poor and illiterate, he immigrated to the United States in 1909 at age 16 with little more than his health and a strong work ethic. His first job was at a New Haven, CT factory until he returned to fight for his native Italy in World War 1 a few years later.

He married Filomena Volpi, also from Maiori, in 1919. As newly-weds they returned to New Haven, CT in 1920 to begin building their new lives together.

Frank Pepe took a job at a local Wooster Street macaroni manufacturer, Genneroso Muro (the current location of Libby’s Italian Pastry). He then worked for Tony Apicella at his bread bakery, also on Wooster St.

He made his first entrepreneurial move by establishing his own bakery at 163 Wooster Street — in business today as Frank Pepe’s the Spot – baking his bread and delivering to the local community with a cart. Since he had difficulty documenting, because of his illiteracy, to whom he delivered and to the quantity, he soon abandoned his efforts of delivery. Instead, he made the fortuitous decision to start a business where his customers would come to him.

In 1925, with his wife Filomena, who was a pivotal influence on his success (she was literate and learned to speak and write English), they started making a simple and humble product from their homeland, pizza — or as they would say in their Neapolitan dialect, “apizza” (ah-beets). They baked their pizzas offering two types, tomatoes with grated cheese, garlic, oregano and olive oil and the other with anchovy. The Original Tomato Pie is still offered today and anchovy is still available as a topping. Mozzarella and additional ingredients were to follow.

In the formative years 1925 — 1937, he employed a small crew of relatives that included his half brother Alessio Pepe and his son Mac, cousin Tommy Sicignano, nephews Salvatore and Tony Consiglio. Incidentally, Salvatore Consiglio, after learning pizza baking from his uncle Frank, eventually made the decision to establish his own pizzeria on Wooster Street, the well known Sally’s Apizza.

In 1937, Frank Pepe bought the building next door at 157 Wooster Street, and moved his pizzeria to what is historically understood to be the main (although not the original) location. The original location continued as a pizzeria, called The Spot and operated by the Boccamiello family.

Like many business owners of the day, Frank Pepe lived above the pizzeria with his family that now included his daughters Elizabeth and Serafina. Everyone worked downstairs in the pizzeria. Frank Pepe became know as “Old Reliable” for his contributions to community and unwavering love for his growing family.

In the late 1970s, Elizabeth and Serafina, purchased the original bakery (163 Wooster St.) from the Boccamiello’s and re-opened Frank Pepe’s the Spot as an annex to the main building.

Pepe’s reputation as one the country’s premier pizzeria spread through word of mouth. In the early 1990s, Elizabeth and Serafina retired and the business passed to their children – Anthony, Francis, Lisa, Bernadette, Genevieve, Jennifer and Gary — who still operate the business today and have overseen its expansion.

Frank Pepe originated the New Haven-style thin crust pizza which he baked in bread ovens fired by coke. Coke is a byproduct of coal and it was used extensively until the late 1960’s when it became unavailable and hence coal was then put into use to fire the oven.

Pepe’s signature pizza, the White Clam Pizza, was most likely an organic inspiration by Frank Pepe; an idea born from the fact that Pepe’s also served raw little neck clams from Rhode Island, on the half shell, as an appetizer. This development occurred around the mid 1960’s and gradually became popular through the past 40 years. Contrary to what many have heard, Frank Pepe did not have an allergy to cheese and tomatoes and the white clam pizza’s evolution should not be attributed to this false malady.

A lot has happened since Frank Pepe starting baking “ah-beets” 85 years ago. Pizza has gone from an obscure ethnic dish to become a mainstay of the American dining scene. But what hasn’t changed at Pepe’s is the family’s commitment to the tradition of food quality and commitment to the community at large that Frank Pepe envisioned in 1925.

For more info about Pepe’s Visit Pizza Therapy Pepe’s Page

Comments from Pepe’s Pizza Lovers

Jon F. Noted Pizzaiolo Tells His Secrets

 

Jon F. on the state of Pizza in New Haven, Italy and beyond!

 
 
Jon F.'s amazing pizza from pizzatherapy.com
 

 

Jon F. has been around pizza his entire life. As a matter of fact member’s of his family owned an Italain Restaurant. It was not until he went away to college did his entire perspective of pizza change.  One of his friends took him to Pepe’s Pizza in New Haven and this event transformed his notion of pizza.

The first thing he noticed was the enourmous coal fired oven. “What manner of beast is this?” he wondered. As soon as he had his first taste of New Haven pizza, he realized, his total idea of pizza had changed, forever. He ended up going back again and again.

This taste of Pepe’s inspired him to go on a quest to discover incredible pizza. He started making his own pizza based on some of the pizza he tasted in his travels. He would eventually go to the West Coast of the United States and sample pizzas created by Brian Spangler of Apizza Scholls. He was drawn to Italy to find some of the best pizza that country had to offer.  This is his story a story of pizza discovery.

I’m pleased to present to you a wonderful pizza interview. Noted pizza expert Jon F. shares all of his secrets including:

  • His take on what makes Pepe’s Pizza so special.
  • Inside information about  Sally’s Apizza on Wooster Street 
  • The real secret to Pepe’s Pizza and Sally’s Apizza
  • Jon’s thoughts on Italian Pizza
  • The difference between Italian pizza and American Pizza
  • The Pizza of Portland
  • Apizza Scholls
  • Taste Bud
  • The most important thing you can do when you cook your own pizza.
  • more pizza tips and tricks.

Jon’s interview is informative, lively and interesting.

He is a pizza expert and he reveals many tips and tricks.

[display_podcast]

This interview is sponsored by The Pizza Therapy Pizza Book.

 

 

The Birth of Pepe’s Clam Pie

Gary Bimonte, co-owner of Pepe’s and grandson of Frank Pepe, relates the story of how the clam pizza was invented.

This is the origianl clam pizza. While other pizzerias may serve a clam pizza, there is no comparison.

The clam pizza is often imitated but never duplicated. Incredible in it’s taste and and simplicity.

 

 

 

Thank you Frank Pepe. Thank you Gary.

pizza on earth, and all over New Haven,

albert

P.S. Discover your own Pizzza Passion: Claim The Pizza Therapy Pizza Book