Let’s face it, most people use their cell phones to text message. Have you considered using text messaging as a way to personally stay in touch with your customers?

The best way to stay in touch with these mobile phone users is use text messaging to promote your pizza and your pizza business via text. By offering an incentive, such as a special deal or preffered customer list. You can explain they can immediately and permanently be removed form your text messaging at any time.

Imagine a text list of only 100 customers. If you have a special of the day, you can immediately let them know about it. You can use text messaging to fill up your restaurant when things are slow.

The great thing about using text messaging is the fact that you can instantly stay in touch with your customers.

The worst thing is the cost. That is until now.

Here is an excellent and affordable (under $75 a month) Unlimited Text Message Marketing (Text Message Coupon) program. You read that correctly: unlimited text.

FREXTR http://www.frextr.com/ text programs are as good as magnets in creating an excellent repeat customer retention program.

If used regularly it can increase customer return rate and daily sales.

A good deal at the regular price, the referral code ALTXT25 will get you a permanent discount and a number of other things to help get going.

Go to www.frextr.com FREXTR http://www.frextr.com/ to register. And make sure you use the discount code:
ALTXT25

Program Highlights:

You have complete and exclusive control of your list, unlimited access and unlimited use. Send as many text coupons and offers as you want each month with no additional fees! The Frextr FLAT RATE of $67.45 per month covers everything.
The monthly rate will not increase over time as long as your account remains active.

Once you register your keyword the following will come to you to help get your text message marketing program up and running:

* 1,000 double laminated pass along cards will arrive about two weeks after your register your keyword.
* Shortly there after 2 Push/Pull stickers that announce the text message program will arrive.
* Forward-able email to introduce your text message program to existing email list clients.
* Email with instructions to help turn twitter and facebook followers to text coupon users.
* Email “owner’s manual” to the Frextr program.
There is no contract term.
There are no limitations on the number of users or the frequency of messages sent.
Users opt in and opt out instantly.
You can track your program in real time 24/7 via the browser based application.
Messages are schedule-able years ahead of time in five minute increments.
Use one Keyword for all your locations or give each manager their own at just $67.45 each and each manager will get the whole package as listed for each keyword registered.

Check out the details in the attached PDF file or go to FREXTR http://www.frextr.com/ to register.
Either way remember to use the ALTXT25 referral code to get the ongoing discount.
Download the pdf file Click Here.
(Right click and save to your hard drive…)

Use the ALTXT25 referral code to get the ongoing discount.

Enjoy success!
–

pizza on earth,

Albert Grande
The Pizza Promoter
Owner of Pizza Therapy
P.S. Go to: FREXTR http://www.frextr.com/ And make sure you use the discount code:
ALTXT25

Goodfella’s Brick Oven Pizza of Staten Island New York opens Official Brick Oven Pizza School

The world famous Goodfella’s of Staten island announced today its official opening of Goodfella’s wood fired pizza school of New York. It will be one of the most comprehensive pizza schools in the country.

Focusing on the art of wood fired pizza ,gourmet breads and cheese making. Founder Scot Cosentino Says “We will be running the school from our original location at 1718 Hylan Blvd Staten Island New York.

It will be a completely hands on experience turning pizza makers from all over the world into gourmet artisans who will master the art of wood fired pizza. We also will be focusing on Gourmet Breads, Sauces, Cheese making and offer a variety of services from custom brick ovens to complete consulting on start up operations.”

Goodfella’s Founded in 1992 and has been an industry trend setter and leader in gourmet brick oven pizza since its inception. Wining numerous national and international prizes for its gourmet creations such as the Vodka Pie,Smokin Goodfella and Sally Pie.

Goodfella’s Brick Oven Pizza has also been known as one of Rudy Giuliani favorite place for pizza and known as a local celebrity hot spot for years and featured on many TV Segments.

****

Contact information Scot Cosentino

(718) 987-2422 www.goodfellas.com

Scot, I want to wish you all the best
with your new Pizza School!

pizza all over Staten Island,

Albert Grande
The Pizza Promoter

I’m going to the Pizza Expo, and I can’t wait! I think it will be a very exciting event.

The 3-Day registration package includes the following:
Admission to your choice of more than 80 educational seminars, special Monday sessions for New Operators and First-Time Attendees, Pizza Crust Boot Camp®, two keynote speaker general sessions, two Beer & Bull Idea Exchanges® and World Pizza Games® Finals and Rockin’ Party.

Additional fee is required for the Monday morning Pre-Show Workshop (So, You Want to Open a Pizzeria), Making Dough With Tony Gemignani and Thursday morning FoodCost Pro Menu Pricing Workshop.

Admission to three exciting days of pizza-only exhibits at the Las Vegas Convention Center. Exhibits are open Tuesday and Wednesday (10:00 a.m. – 3:30 p.m.) and Thursday (10:00 a.m. – 3:00 p.m.)

Watch the World’s Most prestigious pizza-making contests. The International Pizza Challenge™ will crown the World’s Best Traditional Pizza and the World’s Best Non-Traditional Pizza.
World Pizza Games® return with more fun and excitement when the finals are held at a Rockin’ Party for all show attendees.

The opportunity to win $20,000 in our $20,000 MEGA BUCKS Contest.
Discounts on air travel and rental cars.

Special discounted hotel room rates with complimentary shuttle service from selected hotels.
 

One-Day Pass – Thursday, March 3
We are offering a one-day pass for Thursday ONLY that will allow you to attend the Thursday morning seminars and will admit you to the show floor on Thursday (10:00 a.m. – 3:00 p.m.). You will also be eligible to win the “$20,000 MEGA CASH Giveaway” drawing Thursday afternoon. You must be present to win.

Registration and Show Rules

All seminars, exhibits, Beer & Bull Idea Exchange® and keynote general sessions will be held at the Las Vegas Convention Center – North Halls 2 & 3.
Registration confirmation will be mailed. Please allow two to three weeks for processing.
Badges and tickets will be mailed after February 1, 2011. One Day Passes will not be mailed.
Badges are not transferable and must be worn at all seminars and on the exhibit floor.
Pre-registration cut-off date is February 24, 2011.
REFUNDS – Pizza Expo will refund pre-registration fees (minus $25 processing fee per person registered) provided the request for refund is made in writing to Pizza Expo and mailed to:
                            International Pizza Expo®
                            908 South 8th Street, Suite 200
                            Louisville, KY 40203

Requests for refunds must be received no later than February 1, 2011.

NO REFUNDS AFTER February 1.
No one under the age of 16 will be allowed on the exhibit floor. Proof of age will be required. No strollers, baby carriages or baby packs. NO EXCEPTIONS.
Absolutely NO SOLICITING permitted. Solicitations in the Exhibit Hall by non-exhibiting personnel are strictly prohibited.

27th Annual International Pizza Expo®
The World’s Largest and Oldest Pizza Tradeshow!
Las Vegas Convention Center
March 1 – 3, 2011

A POS (point of sale) System can save you money, time, and needless expense.
A point of sale system is a computer system that helps businesses track all of your sales and can help with inventory control, delivery and customer needs.

While using a cash register to track sales will tell you how much money you took in, you are only getting part of the picture.

A Point of Sale system eliminates the need to use paper receipts. A POS system totally removes the need for paper receipts which can be a nightmare to sort and file.

While you can get a good idea of your sales with a cash register, you are missing out on a way to have a complete picture of the types of food you are selling.

With software POS installed in your pizza restaurant you can not only tell you how much money you are taking in, but it can also tell you the types of food you are selling. Information on the exact number of pepperoni pizzas you sold on a given day will allow you to keep much better inventory.

Not only can a POS help you with inventory ordering but you can also tell the exact amount of sales done by a particular employee.

You will be able to track who is selling the most of certain items. You can then take this information and look at who your best employees are. This will aid you in discovering what they are doing right. In the long run this will only increase your business.

A pizza POS system can assist you with employee training. When used properly a POS system is the best method for business tracking.

Without a POS your server is running into the kitchen with a fist full of orders that need to be filled. With a POS set up properly, your employee only has to punch in a couple of numbers or code onto a computer screen and the computer does the rest.

The kitchen staff knows exactly how to prepare and fulfill the orders in the quickest way possible. With a POS in place you have totally eliminated an entire step in the ordering process.

This means the customer will get their food much quicker. A POS will also help you to eliminate errors. And customers will be delighted that they are getting their pizzas delivered to their table a lot quicker.

Happy customers will mean more repeat business for you and your business.

A pizza POS can help you manage your inventory and allow you to spend more time managing your restaurant.
Your POS software is a complete database for all of your restaurant needs.
So isn’t it about time you decided to take the plunge and Invest in a POS system for your pizzeria. It just makes total sense to run your business more efficiently. It will save you time. It will save you money. A POS system is the answer for your pizza restaurant.

This just in from our old friend, Tony Gemignani:

"The International School of Pizza has teamed up with Roto Flex and Wood Stone Ovens.

The school has expanded and now offers authentic Old World New York and New Haven certifications with its new Wood Stone Fire Deck 9660 Coal Fire oven.

Woodstone Oven

Rotoflex

The school now has the capability to teach students high production, gas, brick oven pizzas ranging from 6 to 22 inches.  With this expansion, the two ovens are next door to the original location and shares the space with one of San Francisco's newest concepts, "Tony's Coal Fired Pizza and Slice House".  Both of these ovens are monumental in the pizza industry. 

"When an operator fires an oven for the first time, you are usually scared to think when the oven will be seasoned enough to get the perfect bake.  By the time we cooked our third in both of these ovens, it was as if these ovens had been in my restaurant for 50 years." 

That's how good our pizzas performed and all my partners and employees were blown away." ~ Tony Gemignani

The school now has a total of six ovens and certifies in every style.

For more info please contact Nancy Puglisi at 415-835-9888 or visit http://www.internationalschoolofpizza.com/   

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Boulder, CO­ September 13th, 2010, ­ The Fire Within, the nation's leading manufacturer of Mobile wood-fired pizza ovens announced today the first fall educational, hands-on workshops for entrepreneurs interested in live event pizza catering and concessions.

The workshop, designed and taught by "Fire Within's" founder, Joseph Pergolizzi, will include guest instructors. Participants in the two-day workshop will learn and practice insider secrets to making real pizza dough, and will have the opportunity to work with an authentic, Italian-made wood-fired pizza oven.

The course also includes essential marketing, food-safety and business techniques specific to the mobile wood-fired pizza oven concept. Registration, including all manuals and materials is $899.

 Participants are encouraged to pre-enroll at

http:// gettingstartedoctober2010.eventbrite.com/

The first fall workshop will be held on October 23rd and 24th at the 63rd Street Farm in Boulder, CO

"We're extremely excited to be offering another one of these workshops," said founder Pergolizzi. "Very few of the customers who purchase our mobile ovens have Pizza business experience. We have spent the last several years crafting a no-nonsense, easy-to-implement plan for success.

The workshops are very popular, we've trained over 50 people in our first year in offering this workshop."

Pergolizzi said the workshop can accommodate 20 participants and already has several registrations.

About Fire Within: FW was founded by Joseph Pergolizzi in 2005 and offers a turn-key business opportunity at a surprisingly affordable cost. The wood-burning ovens are manufactured by Forno Bravo, Italy's leading Pizza Oven builder and their portability platform was designed and manufactured in Boulder, CO. The company offers everything needed to start and succeed with a unique business concept ­ a mobile wood-burning Pizza Oven. The company is based in Boulder, Colorado.

Contact: Joseph Pergolizzi Phone: 303-652-7378 Email: info@portablebrickpizzaoven.com

website: http://portablebrickpizzaoven.com/
 

For more information about pizza, discover more pizza secrets at: The Pizza Therapy Pizza Blog

The following comes from Steve Lieber, Director of Operations United States Pizza Team.

Enter this contest:

"The competitions are Gluten Free Championship September 12 and the American Pizza Championship September 13, 2010."

Registration Criteria
You must be employed at a pizzeria, or have pizza on your menu at the time of competition.

Competition Criteria

•  Competitor must bring own pre made dough, sauce, cheese and toppings for 2, 14-inch pizzas. On site refrigeration will be provided. (Contestants will have access to dough making equipment if necessary.
• Oven testing will take place prior to first competition. Bring extra ingredients if you want to prove the ovens.
• Dough trays and peels will be provided; competitor should bring any other needed tools.
• The choice of pizza ingredients is strictly up to the discretion of the competitors.   There is no requirement that this pizza is on any existing menu but part of the judging criteria is that it be commercially viable.   Bring your best pie.
• You must prepare and cook pizza in competition area.
• Competitors will make 2 pizzas. They will decide which of the two will go to judges. The second will be given to audience for sampling.
• Contestants must be at pre-competition briefing at 9 am September 5th.

Competitors must agree to judge criteria prior to competition. At the pre-competition briefing contestants must sign publicity waivers and rule agreement waiver.

• All contestants will be assigned numbers and a drawing will determine order. Judges will be sequestered before drawing takes place.
• This is a double blind taste test and numbers will be assigned to pizza in the order in which they are made.
• All contestants must write and print a description of their pizza and provide recipe of ingredients and cooking instructions. This will be used during the judging of each pizza.
• Contestants will remove finished pizza from oven and place on a pizza circle. At this time PMQ will take photos of chef with pizza, then the pizza will be taken to an area to have photos taken of the pizza itself.
• The pizza will then be taken by a runner who will then take it to the judging area. Here the runner will read the description and recipe of the pizza.   The runner will then cut the pizza and allow each judge to choose a slice (piece).   The judges will grade the pizza, then the score sheets picked up, tallied, and held by head judge. The tables will then be cleared.
• Contestants will give permission for PMQ to use photos and statements in any future media without obligation.

For more information:

For Additional Information Visit www.pmq.com  or

 Email steve@uspizzateam.com

www.pmq.com

Billions of used pizza boxes pile up in landfills every year. Billions.

These pizza boxes cannot be composted due to grease.

Here's what William Betz told me:

Americans consume 3 billion, yes, 3 BILLION with a B, cardboard pizza boxes every year…in the 2 minutes you've spent reading this message…12,000 have been used…and they are NOT recyclable as they are contaminated with/ grease and foodstuffs…

There is a solution to the pizza box problem clogging our landfills. We can go green with our pizza. The answer is the hybrid pizza box. This innovation offers an alternative to just dumping used pizza boxes in the trash.

  Mike Sudia of  DMS Innovation is the inventor of the reusable pizza box.

The Hybrid Pizza Box

In the following interview, Mike explains how he came up with the concept of the reusable pizza box.

He also discusses:

• Why he invented the hybrid pizza box
• The 7 steps that cardboard boxes go through leaving a large carbon footprint
• Why card board pizza boxes cannot be recycled or composted
• How hybrid pizza box can be used over 1.000 times
• How have consumers reacted to this pizza box
• His first invention the "batting buddy"

Listen and/or download below:

The Reusable Pizza Box Interview Play Now | Play in Popup | Download (51)

If you are interested in the Reusable Pizza Box (The Hybrid Pizza Box), you can contact,

Mike Sudia at

DMS Innovation
416 Antelope Ridge Way     
City, State:  Danville,  California      94506 
Phone:  925-786-9054    Fax: 925-648-2402

Website: http://dmsinnovation.com/

pizza on earth,

Albert Grande

The Pizza Promoter

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